60 seconds in social media

Is social media relevant? If it's current popularity as anything to gauge it by, then the answer is yes.

A recent article on VentureBeat gives some fascinating insight into how popular the different social media platforms are.  In a mere 60 seconds the following happens:

• 2 million videos viewed on YouTube
• 700,000 messages sent on Facebook
• 175,000 tweets on Twitter
• 7,610 searches on LinkedIn
• 2,000 check-ins on Foursquare

As a business, if you aren't getting your name out there socially, you really are missing out on a very cost effective advertising platform.